Dorie Clark, marketing strategy consultant, professional speaker, author, business school lecturer and frequent contributor to the Harvard Business Review has cracked the code on how to become a recognized expert and is unmasking the process for all of us. She helps individual professionals and companies bring their message to the world, which includes figuring out their unique position in the marketplace and developing a strategy to make sure that their message breaks through amidst the sea of competition. We discuss her Recognized Expert Formula in this interview.
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