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Columnist: Diane Helbig, Business Coach

Diane HelbigDiane Helbig is an international business and leadership change agent, author, speaker, and radio show host. As president of Seize This Day, Diane helps businesses and organizations operate more constructively and profitably.

As a speaker and workshop facilitator Diane merges energy and enthusiasm with rich content. Her goal is to leave her audience with actionable steps as well as the excitement to implement those steps. Diane has expertise in small business, sales, social media, networking, and leadership. She brings over 20 years of small business management and sales to her coaching.

Diane is the author of Lemonade Stand Selling and Expert Insights, and the host of Accelerate Your Business Growth Radio show. She is also a Solution Provider and Authorized Local Expert for Constant Contact. Diane is the creator of the Clarity of Course Sales Training Program as well.

Diane is the founder of Business Opportunity Network™, a business referral/mastermind program with chapters throughout the United States.

Diane is a Council of Smaller Enterprises board member, Member of the NSBA Leadership Council, Marketing Chair for WIN Cleveland and past chairwoman of the Lakewood Chamber of Commerce.

Learn more about Diane in our feature article in our July 2016 issue.

How to Use Cold Calling Effectively

  • by Pat
  • 5 Years ago
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Cold calling is something a lot of salespeople and small business owners would rather not do. And yet, they find themselves in situations where they have to! The good news is that there is a way to cold call effectively that is more comfortable and effective. The first step is to decide what the goal […]

Sales And Marketing Are Not The Same Thing

  • by Pat
  • 5 Years ago
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You can’t rely solely on marketing to build your business. Diane Helbig explains the difference between selling and marketing and why both are necessary for growth. Watch more episodes of Diane’s series, Business Growth Acceleration: Tips for Succeeding at Sales

3 Critical Sales Questions

  • by Pat
  • 5 Years ago
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Are you asking the right questions during a sales appointment? Unsure what those questions are? No worries – I am going to tell you in this article. When we enter a sales appointment we are focused on the product or service we are selling. And most of the time, when we ask questions we only […]

Why You Should Use Email Marketing

  • by Pat
  • 5 Years ago
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Email Marketing is a great tool to use for gaining exposure and building awareness. Diane Helbig shares three reasons why a business should use it. Watch more episodes of Diane’s series, Business Growth Acceleration: Tips for Succeeding at Sales

Why You Should Use Email Marketing

  • by Pat
  • 5 Years ago
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Email marketing is one of the most effective tools available today. It’s low cost and high impact. Marketing is about awareness and exposure. It isn’t how you will sell. However, if your goal is to be in front of your customers and prospects consistently, then email marketing is the way to go. I am not […]

The One MUST-DO For Prospecting Success

  • by Pat
  • 5 Years ago
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Diane Helbig explains why thinking about selling is the wrong thing to do when prospecting. She shares with us what is essential to prospecting successfully. Watch more episodes of Diane’s series, Business Growth Acceleration: Tips for Succeeding at Sales

Strategic Sales Systems

  • by Pat
  • 5 Years ago
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How do you handle a sales call? Do you pull out your slide deck and wow the prospect with all the bells and whistles of your product or service? How’s that working out for you? There IS a better, more effective way to sell. Selling is not about telling someone all about your product or […]

Grow Your Business One Interest-Ection™ At A Time

  • by Pat
  • 5 Years ago
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Diane Helbig explores the importance of Interest-Ections™ when prospecting for new business. Making sure there are connections is critical to success. Watch more episodes of Diane’s series, Business Growth Acceleration: Tips for Succeeding at Sales

Grow Your Business One Interest-Ection™ At A Time

  • by Pat
  • 5 Years ago
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How well are you connecting with your prospects and customers? Do you know them well enough to add value? Wondering what in the world is an Interest-Ection™? Sales growth starts with discovery. We need to learn as much as we can about our prospects, and our clients. This discovery is a journey through Interest-Ections™ – […]

Using LinkedIn As A Prospecting Tool

  • by Pat
  • 5 Years ago
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Diane Helbig shares tips on how to effectively harness LinkedIn for business growth. Gaining introductions is a great way to get the meeting. Watch more episodes of Diane’s series, Business Growth Acceleration: Tips for Succeeding at Sales
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