Soar to Success July 2016

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Are you currently using
WordPress? When you login, is
it notifying you that it’s time for
you to update it and its plugins?
Wordpress takes up every
fourth website created, and
although the platform makes
it virtually possible for anyone
with a computer to create a
site, ensuring your website is
up to date is crucial. Let’s take a
closer look at the importance of
keeping your site updated and
the benefits of doing so as well.
Did you know 59% of all CMS
(Content Management Systems)
driven websites are built with
WordPress?
WordPress is more than a
blog publishing platform. It is
versatile and flexible and can
be used to create any type of
website, blog, etc. that you
can think of. WordPress is also
SEO friendly allowing users to
reach their target markets more
effectively and enabling their
website to be found. It is also
user friendly, making the ability
tomakechangesonyourwebsite
easy and simple. As WordPress
increases in popularity though,
maintaining your website and
updating it becomes a key factor
in keeping a healthy proficient
website. Here are 4 reasons you
would want to keep WordPress
updated.
Keep it Secure from Hackers
and Data Thieves
Especially because of its
popularity, it has become a
popular target for hackers,
malicious code distributors,
data thieves, and wannabe
hackers. Every time a security
vulnerability is reported, the
WordPress Community works
diligently to release an update
that fixes the issue. So this
means if you aren’t using the
latest version of WordPress,
then you are using software with
known security vulnerabilities.
Hackers in particular search
for websites running the older
version. Those who don’t update
their site can become a victim of
a sophisticated attack.
That being said, you absolutely
need to make sure that all your
WordPress plugins, themes, and
the core itself is always up to
date.
Feature Enhancements
Maintaining your site reflects
well on your brand image.
Having your site up to date with
all the new features and changes
will say something about
your business; that you pay
attention to detail, even minor
ones. When it comes to major
WordPress releases, each come
with new features and changes
to the software as well. For
WordPress Maintenance
By Karen Leonard
SOAR TO SUCCESS / July 2016 / Core Business Strategy