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Responses to questions regarding “Why” we

perform personal or professional tasks often,

and predictably, assume financial implications

such as:

• Why do you go to work?

»

»

To provide for my family.

• Why do you work so many hours?

»

»

To make more money or to get

ahead in my company or my

competition so I can do more

business.

• Why do you own your own

business?

»

»

So I can have control of

my income.

• Why do you work the job

that you do?

»

»

It provides the income I

need.

Although all of those reasons

accurately

describe

the

most

basic circumstances behind those

“Why” questions, the likelihood that anyone

will demonstrate the epitome of success

(professional or personal) is derived from

knowing their deeper “Why.” Certainly, we all

need an income to survive and finances are

always a component of success, but

it shouldn’t

be the only factor.

Partners in a business, coworkers performing

the same job, or siblings in a family business

will always have their own unique perspective

of their deeper, “Why.” An individual’s, “Why” is

also likely to further develop over time as their

personal goals and lives evolve.

The overarching question to ask then is;

How do

we keep our “Why” at the focus of our attention

when we live such busy chaotic lives?

Write down your “Why(s).”

Everyone should have many

“Why’s” listed for business,

professional

growth,

personal

and

family

outlook.

Reflect regularly on

your “Why’s”. Keep them

where you can view them

on a regular basis andwhen

you begin to question your

“Why” it will be available at

your fingertips as a reminder.

Revise your “Why (s)”

once you feel you’ve achieved the

success you set out to achieve…NOT

because you’ve hit an obstacle in the road.

Tell your spouse, friend, business partner, or

family member of your “Why’s” so when times

get tough, they can be a support system and a

reminder of your “Why.”

Come up with a list of “Why” questions that are

significant to your life and dig deep to ascertain

the answers. Explore deeper and beyond the

Always Know Your DEEPER

By The Merit Group

SOAR TO SUCCESS

/

J

anuary

2016

issue

/

Business Acceleration Strategies