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W

e are half way through the year. It

is time for an assessment of where

you are in regards to your goals for

this year. Sometimes it is a tough practice to

look at the status of your goals but if you do

it now, you can shift and get back on target,

if necessary. As small business owners, we

don’t have anyone holding us accountable to

this. So I challenge you to hold a review and

planning session. Hire someone to facilitate

this for you so you can truly get a clear picture

of where you stand and that will facilitate you

in getting back on track to hitting your target.

Take a look at your financials, where are your

largest expenses? An assessment I ask my

clients to conduct is a risk assessment, what

percent of your revenue comes from each

customer/client, are you diversified? Are your

tradeshow/networking efforts effective? What

is the ROE, return on your energy, as well as

your ROI, return on investment? Taking the

time to see where you are and where you are

going is an investment of both time and money

and it can bring the biggest awakenings.

Have there been any major shifts in your

market space? Any new players entering the

market space, any leaving? Where are you

on staffing? How about with your health care

benefits: are you to the point where you should

self-fund and keep the profits instead of your

insurance company?

How is your own leadership? How is your

leadership team? Sometimes a health issue or

a senior member leaving your team can shift

your organization; again, what are the risks?

And how would you mitigate them?

What about disaster planning? Do you have

a back-up plan in case of weather or fire or

flooding? Are your systems backed up? Have

you practiced restoring them? Best to be

prepared just in case.

When you take a look to see if you are on

target, you will gain insights for ways to meet

and exceed your goals NOW!

Where are you

on achieving

your goals?

Are you on

TARGET?

By Jamie Sue Johnson

CLICK HERE TO WATCH MY VIDEO EPISODES

18

SOAR TO SUCCESS

| JUNE 2015 |

Core Business Strategies