Being An
Entrepreneur Has
Ups and Downs
This month I truly enjoyed the time I spent
interviewing our featured expert, Eric J. Watts. Be
sure to read our article about this inspirational guy;
I also encourage you to take a listen to the recording
of our interview. One of the things we discussed
was how most entrepreneurs experience hills and
valleys in our businesses and the importance of
using what Eric calls the “Gambler Theory,” to know
when to “hold ‘em” and “when to fold ‘em”.
I’ve seen some entrepreneurs think that a down
cycle is a definite sign from the Universe that they
weren’t meant to be an entrepreneur. So they
fold’ em. However, it could quite possibly be a sign
from the Universe that there’s something to learn
from the situation. Hence maybe “holding ‘em” is
a better strategy. The one thing I’ve noticed from
the ups and downs is that the length of the down
period is controllable by attitude, tenacity, action
and determination to uncover the learning.
I hope that you find inspiration, motivation and
knowledge from the articles in this issue and don’t
forget to take advantage of the links provided.
Pat Altvater
Soar to Success AFP Marketing BizTV Shows