The Four “D’s “of Scaling Up Your Business By Mark Allen Roberts I’ve helped several businesses scale over the past 37 years. Like building a racecar to outperform all the other cars on the track, scaling- up your business means your team is firing on all cylinders. We have no time for key project stalls or new product launches to backfire. and conditioning and decisionmaking processes must be finetuned to perfection. What are the four “D’s” we need to focus on to win race after race? First, you and your team must be drivers of personal When your company is scaling up, there is a lot to consider. Suppose you don’t want to run out of gas (cash ) as you reach speeds you have never experienced before. We cannot lose track of strategic decisions; your pit crew structure driver training
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