PAT ALTVATER Welcome to Q4, 2022 Elite Experts Network AFP Marketing PatAltvater.com How did the time go by so quickly this year, amazing, right!? We’ve heard the old saying attributed to Benjamin Franklin, “Failing to Plan, is Planning to Fail.” In the past, if someone asked me for a favorite quote, that would be mine. However, I have a new favorite now: “Strategy without tactics is a daydream; tactics without strategy is a nightmare.” ~ Mark Schmukler I’ve seen both, strategy without action and tactics without strategy, andhe’s right, neither turns outwell. Tobe successful with marketing, we need an integrated plan that starts with strategy and includes the right tactics to implement the strategy. I’ve created the Intentional Marketing Planning Method™ that has three steps to ensure that strategy and tactics are both implemented and work together. An intentional focus results in a way of thinking about your business and life that’s committed, purposeful and deliberate, which is a TALL order, but so needed, in the environment we’ve been experiencing over the last three years. Have you started thinking about your marketing plan for 2023? How about for Q1 of 2023? If not, head over to my blog on AFP Marketing and read about the three steps in the Intentional Marketing Planning process. If you need some help, reach out to me at pat@afpmarketing.com and together we can create a roadmap for your business for 2023. I’m also considering creating a virtual workshop for a small group of people towork on creating theirmarketing plans for 2023. If you are interested in being part of that group, let me know via email. If you need some help coming up with tactic ideas for 2023 or for Q4 2022, go grab a copy of my list of Intentional Marketing Tactics. Wishing you a prosperous Q4! Pat
RkJQdWJsaXNoZXIy MTQ2Nzk4