I have heard MSP partners upset that bigger entitiescome inthemarketandpurchasesmaller MSPs in the area. Trying to fight this inevitability is like attempting to change the weather... it’s going to rain when it’s going to rain. Instead, we should look at using this to our advantage in meeting with prospective clients. There is a stigma of acquisition. It often leads to price increases and weakened relationships between partnerships. Customers like to know the technicians, account managers, and owners they work with, and any changes can cause new hurdles to pop up. If you’re in this space, you know the feeling. MSP and vendor acquisition is on the rise. How By Jeanne DeWitt Embrace MSP Acquisition In Your Market many times has your favorite product or service been acquired in the last 5 years? What has your experience been when this happens? If you are interested in growing and selling your MSP, I am not attempting to dissuade your firm doing this. However, it’s important to do your due diligence in selling to the RIGHT group. The necessity of relationship building for MSPs People buy from people. When you are meeting with your prospective client, be sure to build an authentic relationship. Discusshowlongyouhave been a local provider, point out local customers that are raving fans, and spotlight your employee/
RkJQdWJsaXNoZXIy MTQ2Nzk4