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Columnist: Diane Helbig, Business Coach

Diane HelbigDiane Helbig is an international business and leadership change agent, author, speaker, and radio show host. As president of Seize This Day, Diane helps businesses and organizations operate more constructively and profitably.

As a speaker and workshop facilitator Diane merges energy and enthusiasm with rich content. Her goal is to leave her audience with actionable steps as well as the excitement to implement those steps. Diane has expertise in small business, sales, social media, networking, and leadership. She brings over 20 years of small business management and sales to her coaching.

Diane is the author of Lemonade Stand Selling and Expert Insights, and the host of Accelerate Your Business Growth Radio show. She is also a Solution Provider and Authorized Local Expert for Constant Contact. Diane is the creator of the Clarity of Course Sales Training Program as well.

Diane is the founder of Business Opportunity Network™, a business referral/mastermind program with chapters throughout the United States.

Diane is a Council of Smaller Enterprises board member, Member of the NSBA Leadership Council, Marketing Chair for WIN Cleveland and past chairwoman of the Lakewood Chamber of Commerce.

Learn more about Diane in our feature article in our July 2016 issue.

3 Conversation Starters To Develop Meaningful Business Relationships

  • by Pat
  • 4 Years ago
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Diane Helbig presents 3 ways to start a networking conversation. Any of them will help you develop meaningful business relationships that lead to results. Watch more episodes of Diane’s series, Business Growth Acceleration: Tips for Succeeding at Sales

Success Comes From Being a Giver

  • by Diane Helbig
  • 4 Years ago
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Do you approach every conversation with an eye toward what you can gain? Are you focused on selling whenever you network or speak with a prospect? When you approach every conversation from a selling position you miss out on a lot of opportunities. First of all, no one likes a salesperson. So, right from the […]

To Win Sales Understand Everyone’s Goals

  • by Diane Helbig
  • 4 Years ago
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Everyone has a goal or two. There are things in their businesses and their lives that they want to achieve, solve, or master. In order to be a successful salesperson, you should think about and understand all of those goals. Let’s take a look. Prospects Their goal is getting a problem solved. That’s pretty vague. […]

Talking Too Much?

  • by Pat
  • 4 Years ago
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Have you ever felt trapped at a networking event by someone who won’t stop talking? Are you that person? Diane Helbig explores why that is a bad idea and what to do instead. Watch more episodes of Diane’s series, Business Growth Acceleration: Tips for Succeeding at Sales

Just Stop Talking

  • by Diane Helbig
  • 4 Years ago
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One of the biggest mistakes people make is talking too much when they network, sell, and follow up. This is caused by either believing they have to tell the other person everything, or not even realizing they’re doing it. Let’s break it down. When you go to a networking event and someone asks you what […]

How To Use Cold Calling Effectively

  • by Diane Helbig
  • 4 Years ago
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Most salespeople hate the idea of cold calling. Diane Helbig provides us with easy steps to overcome the discomfort and actually engage. Watch more episodes of Diane’s series, Business Growth Acceleration: Tips for Succeeding at Sales

Goals Are Good

  • by Diane Helbig
  • 5 Years ago
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Except when they’re not. In sales it can be really easy to over-goal set. Goal setting is critically important for sales success. Whether you are a salesperson, small business owner, or sales manager, you have to have something to aim at. The trick is setting appropriate goals. A lot of people shoot for the moon. […]

Sales And Marketing Are Not The Same Thing

  • by Pat
  • 5 Years ago
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You can’t rely solely on marketing to build your business. Diane Helbig explains the difference between selling and marketing and why both are necessary for growth. Watch more episodes of Diane’s series, Business Growth Acceleration: Tips for Succeeding at Sales

Sales And Marketing Are Not The Same Thing

  • by Pat
  • 5 Years ago
  • Comments Off
Your marketing isn’t going to compel someone to buy. It doesn’t matter what your messaging is. Marketing and selling are two different things. Marketing is about building awareness and gaining exposure for your product or service. It requires a target audience, a message for that audience that gets them to do something. However, that something […]

Why You Should Use Email Marketing

  • by Pat
  • 5 Years ago
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Email Marketing is a great tool to use for gaining exposure and building awareness. Diane Helbig shares three reasons why a business should use it. Watch more episodes of Diane’s series, Business Growth Acceleration: Tips for Succeeding at Sales
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