SOAR TO SUCCESS / Book Recommendation Fortune Is In The Follow-Up Five Power Strategies to Grow Your Business By Heidi BK Sloss More than just a productivity book, Fortune is in the Follow-Up® provides business owners with simple, effective, and proven strategies that get real results. Even though this book was published in 2014, the principles revealed by Heidi Sloss have stood the test of time. She shares with business owners the critical, but often overlooked, secrets to thriving in any economy. Not only will you learn how to find a fortune in your follow-up, but you’ll also save time, energy and money as you learn, among other things: • Why your current marketing strategies aren’t working • How to get the most out of your leads and referrals This book has all of the critical components to consider when creating effective marketing and follow-up plans, from defining your target market to creating your plan. You’ll also learn about successful delegation, customer service strategies and my favorite, mindset! A bonus for me is that there are charts and highlighted sections to guide you through the book. I always buy paperback books rather than read on Kindle, so that I can write in the book and never have to search to find the notes I took about the book. How about you; do you prefer digital or paperback books? I encourage you to grab a copy of this book; it might just have a tip or two that could propel your business this month. By Pat Altvater About the Author Heidi Sloss is a national sales expert whose best-selling book, Fortune is in the Followup® teaches business owners, consultants and independent sales agents, 5 POWER Strategies to grow a thriving business in any economy, including a follow-up strategy that will make the difference between knowing someone and actually doing business with them. Heidi is also a co-author of the book, 10 Powerful Women 10 Strategic Insights into Successful Business, 2012. Heidi has presented at over 200 conferences and sales trainings across the country on proven sales and leadership strategies learned from her 35+ years as a serial entrepreneur and sales professional. Heidi teaches people how to think, breathe and behave more entrepreneurially so they can increase their prospect-to-client conversion rate. She shares tips and tools that are time-tested, action oriented and motivational. Learn more about Heidi at https://www.heidisloss.com/.
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